How to promote your product on Instagram

Instagram has transformed from a simple photo-sharing website to an effective online sales medium. Not many people know that platform engagement is greater than major social media sites. Participation in Instagram is 15 times more than Facebook, Twitter and Google.
Interestingly, 13% of Internet users use Instagram, but more than half of the top 100 brands have confirmed their presence on the site. Small business owners should also use this platform to promote their products. These are some of the best ways to do this.
Use the appropriate hashtag

Hashtags allow you to find you and increase instagram followers your product on Instagram. Then use the correct hashtag every time you post an update to reach more people who may be interested in the product you’re selling.
In addition to using hashtags for company names and products, we also recommend that you include hashtags that are frequently searched and used on your platform. You can also use free online tools such as Iconoquare and Websta to find popular hashtags based on keywords. Use filters on a regular basis

Posting regular photos on Instagram is good, but be aware that you can get more attention to your images by using web filters. According to a survey published by TrackMaven, photos with Mayfair filters, no filters, and Inkwell filters got more likes and comments on the site.
If you’re new to using filters, you can try different types first and then use Instagram management tools to find one that’s popular with your target audience.
Post at the best moment

If you post to Instagram, you must post when your target market is using the platform. You can now use the tool. IconoSquare displays optimization reports that identify the best time to post updates based on previous interactions with the community.
Once you’ve decided on the best moments, you’ll need to post updates during the period to attract more views, preferences, and comments.
Connect with other followers

Even if you have your own set of followers, it won’t hurt you if you also communicate with your competitors’ followers. By doing so, you have the opportunity to increase your own potential followers and customers.